The Cold War between PR and advertising agencies is hotting up, says Weber Shandwick’s, Colin Byrne PR Opinion
Making a good profit isn’t enough to secure your company’s future, says Burson-Marsteller’s Jeremy Galbraith PR Opinion
The most important brand in PR is yourself, says Angela Casey, MD of CM Porter Novelli, Edinburgh PR Opinion
How celebrities are helping others to fight cancer, by Emma Cowlard, consultant at PR firm Fishburn Hedges PR Opinion