We need better education and formal representation for influencers, says Stephen Waddington PR Opinion
Are brands guilty of embracing purpose as defined by liberal city dwellers, while largely ignoring other tribes? Asks MHP's Nick Barron PR Opinion
Many tech agencies are luddites when it comes to their own business, claims Hotwire’s Barbara Bates PR Opinion
Most PR practitioners work outside London and they need better services and support to thrive, claims Mandy Pearse PR Opinion
Why the vigilante mob on Twitter means that "the apology" can no longer be the default option of the corporate crisis PR Opinion