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February 2026’s digital PR trends: AI prefers PR’s writing style, Google demotes self-promotional listicles, and more fake experts

February 2026’s digital PR trends: AI prefers PR’s writing style, Google demotes self-promotional listicles, and more fake experts

PR Opinion
Stunt Watch: Channel 4’s Fountain of Filth, Torres’ crisp Easter Egg and Foster’s 'sentimental' cans

Stunt Watch: Channel 4’s Fountain of Filth, Torres’ crisp Easter Egg and Foster’s 'sentimental' cans

PR Opinion
Stunt Watch: Sweary coffee, free food and a chic bag from Lidl to put it in

Stunt Watch: Sweary coffee, free food and a chic bag from Lidl to put it in

PR Opinion
PRmoment Leaders: Michael Murphy’s 10 rules for great leadership in PR businesses

PRmoment Leaders: Michael Murphy’s 10 rules for great leadership in PR businesses

PR Opinion
Can a PR ever truly contain an outspoken exec?

Can a PR ever truly contain an outspoken exec?

PR Opinion
Stunt Watch: The Valentine’s Day special

Stunt Watch: The Valentine’s Day special

PR Opinion
PRmoment Leaders: Graham Goodkind on how to develop an agency culture built for the long haul

PRmoment Leaders: Graham Goodkind on how to develop an agency culture built for the long haul

PR Opinion
Can you 'convince' a journalist to read your pitch?

Can you 'convince' a journalist to read your pitch?

PR Opinion
Stunt Watch: McCaviar gets Valentine’s Day launch plus Oreo and Creme Egg’s ‘nepo baby’ collab

Stunt Watch: McCaviar gets Valentine’s Day launch plus Oreo and Creme Egg’s ‘nepo baby’ collab

PR Opinion
The AI hack everyone in comms should be talking about

The AI hack everyone in comms should be talking about

PR Opinion
Marketing is rediscovering trust and that’s where PR earns its place

Marketing is rediscovering trust and that’s where PR earns its place

PR Research
January 2026’s digital PR trends: Google’s AI shopping and ChatGPT’s ads have huge ramifications for search habits

January 2026’s digital PR trends: Google’s AI shopping and ChatGPT’s ads have huge ramifications for search habits

PR Opinion
Stunt Watch: NHS pushes cervical screening in Styles, Heinz goes big for Super Bowl LX Sunday and Jägermeister beats the chill

Stunt Watch: NHS pushes cervical screening in Styles, Heinz goes big for Super Bowl LX Sunday and Jägermeister beats the chill

PR Opinion
AI and the future of PR research

AI and the future of PR research

PR Opinion
GEO: the new business case for PR

GEO: the new business case for PR

PR Opinion
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