Congratulations to all the winners and those shortlisted at The PRmoment Awards 2018 in Manchester.
Social Media Campaign of the Year
– Sponsored by
Winner - Smarts Communicate & Harp - Harp's 'Pure Here'
DTW & The Law Society - Solicitors. Here to help - engaging the facts
JAM & First Target Recoveries - Creating a Buzz About PPI
JAM & Transport for Greater Manchester - Noel the elf goes on tour
SERIOUS & The Salty Dog - A Pawesome Place to Eat
Stein IAS & Getty Images - The Not So Stock Answer Campaign
Integrated Communications Campaign of the Year
– Sponsored by
Winner - Clearbox & Bushmills Irish Whiskey - Answer The Call
BIG Partnership & Loganair - Taking Scotland's Airline to New Heights
Freshfield & Boost - GrowingLancashire
NHS Health Education England, The Right Agency & Umpf - #NHyeS
Petal & Co. with Creechurch Capital - Time - the most valuable asset
Smoking Gun & Prestone - Prestone and the British Rally Championship
The Saucy Fish Co and Amaze - Frozen Just Got Cooler
Umpf & Multilotto.co.uk - Up Yours I Quit
Event of the Year
Winner - N Brown Group Plc - The Curve Catwalk
Finn & Finsbury Food Group - Launching Mary Berry cakes
Petal & Co. with the University of Salford - Purple Reign
Smarts Communicate & Diageo Reserve - World Class Bartender of the Year 2017
The Co-op - Trapped in a bubble - An investigation into the triggers for loneliness in the UK
The Scott Partnership & The UK Flavour Association - The UK Flavour Association celebrating a centenary
Stunt of the Year
Winner - Umpf & Multilotto.co.uk - Up Yours I Quit
Clarion for The Edinburgh Dungeon - Not so (N)ice Lollies
Frame PR & Glasgow Airport - Glasgow Bearport
Northumbrian Water Group - Every Drop Counts
Best Use of Research
– Sponsored by
Winner - Weber Shandwick & Iceland - A Tale of Two Fish
Brass & Leeds Building Society - Spenders vs Savers
Citypress & Aster - Another Way - How shared ownership can improve the UK housing market
Skout & Sana Commerce - Spotlight on global digital transformation
Smoking Gun & Silentnight - The Value of Sleep
The Co-op - Trapped in a bubble - An investigation into the triggers for loneliness in the UK
Umpf & Looking4.com - Using FOI Research to Generate Media Coverage
Consumer PR Campaign of the Year
Winner - Wire & Graham's The Family Dairy - Introducing the Graham's Milk Sommelier
Carousel PR & intu Trafford Centre - Carousel creates couture PR with the intu Little Black Graphene Dress
Clarion for The Edinburgh Dungeon - Not so (N)ice Lollies
Clearbox & Bushmills Irish Whiskey - Answer The Call
N Brown Group Plc - The Curve Catwalk
Smarts Communicate & Bushmills Irish Whiskey - Bushmills x Lowden
Smarts Communicate & Diageo Reserve - World Class Bartender of the Year 2017
Corporate Social Responsibility Campaign
– Sponsored by
Winner - Havas PR & Danone - Danone Nations Cup Winning Recycling Campaign
markettiers & United Utilities - Reservoir Safety - Stay Safe Stay Out
Best Use of Content
– Sponsored by
Winner – Clearbox & Bushmills Irish Whiskey - Answer The Call
Digitaloft & Missy Empire - You vs the Kardashians
Futures Housing Group - The Hunt for the Infomaniac - cracking the case of GDPR
NHS Wakefield CCG & Umpf - The Twelve Days of Christmas
Smarts Communicate & Bushmills Whiskey - Bushmills x Lowden
Smoking Gun & Silentnight - The Value of Sleep
Weber Shandwick Manchester - Making Strawberry Field Forever
Best Use of Creativity
Winner - Co-op Funeralcare - Breaking the Taboo
Silver Award - SERIOUS & The Salty Dog - A Pawesome Place to Eat
Carousel PR & intu Trafford Centre - Carousel creates couture PR with the intu Little Black Graphene Dress
Clarion for The Edinburgh Dungeon - Not so (N)ice Lollies
Futures Housing Group - The Hunt for the Infomaniac - cracking the case of GDPR
Smoking Gun & McBride - Hot Cross Trump
The University of Manchester & Sundae Communications with Takeback Collective & Hope Mill Theatre - Migration Lab Be//Longing
Best B2B Campaign of the Year
Winner - Havas PR & Armitage Shanks - Armitage Shanks 200 ‘AS200’
Beattie Communications & Biffa - DRoPs Campaign
Citigate Dewe Rogerson & Philips Lighting - Lighting Up World Green Building Week
Finn & Vivergo Fuels - Our Energy Matters
Fourth Day PR & APS Group - Putting a price on innovation
Freshfield & Boost - #GrowingLancashire
Petal & Co. with Alliance Manchester Business School - Taking the Manchester MBA to a global business audience
Skout & Gazprom Energy - PR Cooking on Gas
Financial Services Sector Campaign of the Year
– Sponsored by
Winner - Co-op Insurance - Britain’s Next Top Model Second hand not second best
BIG Partnership & Johnston Carmichael - Putting Johnston Carmichael on the (food and drink) map
Brass & Leeds Building Society - Spenders vs Savers
JAM & First Target Recoveries - Increasing PPI Payouts for First Target Recoveries
Peppermint Soda & Paymentshield - National Conversation Week
Petal & Co. with Creechurch Capital - Time - the most valuable asset
Weber Shandwick Manchester - Giving Finance a Friendly Face
Global Public Relations Campaign of the Year
– Sponsored by
Winner - Smarts Communicate & Diageo Reserve - World Class Bartender of the Year 2017
Havas PR, One Green Bean & Kellogg's - Pringles Flavour Cloud
Petal & Co. with Alliance Manchester Business School - Taking the Manchester MBA to a global business audience
Smarts Communicate & Bushmills Irish Whiskey - Bushmills x Lowden
Most Innovative Use of Digital & Social Media
– Sponsored by
Winner – SERIOUS & The Salty Dog - A Pawesome Place to Eat
Digitaloft & Missy Empire - You vs the Kardashians
JAM & Transport for Greater Manchester - JAM gets festive with Transport for Greater Manchester
Jaywing PR & GalaBingo.com - Hatch of the Day
NHS Wakefield CCG & Umpf - The Twelve Days of Christmas
Smarts Communicate & Diageo Bar Academy - Diageo Bar Academy
Smarts Communicate & Harp - Harp's 'Pure Here'
Weber Shandwick & PortAventura World - Thrills on Film for Ferrari Land
Public Sector Campaign of the Year
Winner - University of Hull - Her Majesty opens University of Hull health campus
Bluestorm & Green Port Hull - Women into Manufacturing and Engineering Redressing the Balance
DTW & Halton Borough Council, Merseylink & emovis - Opening the Mersey Gateway Bridge and launching the merseyflow brand
Freshfield & Boost - GrowingLancashire
Hull City Council - Ferens Art Gallery
JAM & Transport for Greater Manchester - JAM gets festive with Transport for Greater Manchester
NHS Health Education England The Right Agency & Umpf - #NHyeS
Social Communications & Bradford Council - Next Stop Bradford
FMCG Marketing Communications Campaign of the Year
Winner - Smarts Communicate & Diageo Reserve - World Class Bartender of the Year 2017
Carousel PR - Launching L.O.L Surprise!
Weber Shandwick Manchester - Getting the UK to Love Canned Food
Health, Beauty, Retail & Fashion Marketing Communications Campaign of the Year
Winner - N Brown Group Plc - The Curve Catwalk
Finn & Bio Oil - Bio-Oils Drop Drop. Campaign
Smoking Gun & Childs Farm - Childs Farm: The Miracle Cream
Smoking Gun & Silentnight - Breakfast in Bed at the Trafford Centre
Umpf & Trinity Leeds – ‘Chuffed’: Trinity Leeds Gift Card Re-launch
Umpf & White Rose Shopping Centre - Launching The Village at White Rose Shopping Centre
Automotive & Transport Marketing Communications Campaign of the Year
Winner - Smoking Gun & Prestone - Prestone and the British Rally Championship
Co-op Insurance - Britain’s Next Top Model Second hand not second best
Markettiers & Mercedes-Benz Vans - Giving Van Drivers A Voice
Smoking Gun & Arriva - Summer of Love with Arriva Buses
Culture Media, Sport & Travel Marketing Communications Campaign of the Year
Winner - Hull City Council - UK City of Culture 2017 Ferens Art Gallery
BIG Partnership & Westfield Health British Transplant Games - Giving Others a Sporting Chance
Catapult PR - Champion For A Day
Clarion for The Edinburgh Dungeon - Not so (N)ice Lollies
No Brainer - Promoting inclusive rugby with Sale Sharks Community Trust
Petal & Co. with the University of Salford - Purple Reign
Not for Profit Campaign of the Year
Winner - Weber Shandwick Manchester - Making Strawberry Field Forever
JComms & Co-Ownership Housing - Shared Ownership Month
No Brainer & Trunk - Digital Life Stories
Perceptive Communicators & Berwickshire Housing Association - Launching the “Fisherman Three” community wind farm
Smoking Gun & Support Adoption For Pets - Santa Paws
Smoking Gun & The River Reeves Foundation - RivFest Remembering River
Up North Communications - Saving Ouseburn Farm from closure
Viva & Caritas Care - Dear Adopter
Media Relations Campaign of the Year – Agency
Winner - BIG Partnership & Kiltwalk - Going the Extra Mile
Digitaloft & Missy Empire - You vs the Kardashians
DTW & Sunderland City Council - Northern Spire - a bridge to a brighter future
JAM - Electrifying Media relations
Petal & Co. with Alliance Manchester Business School - Taking the Manchester MBA to a global business audience
Rule 5 & Blackpool Pleasure Beach - An ICON Is Born
Smarts Communicate & Diageo Reserve - World Class Bartender of the Year 2017
Smoking Gun & Childs Farm - Childs Farm: The Miracle Cream
Media Relations Campaign of the Year - In-house
Winner - Co-op Funeralcare - Breaking the Taboo
Co-op - A Very Co-op Christmas
Low Budget Campaign of the Year
Winner - Wire & Graham's The Family Dairy - Introducing the Graham's Milk Sommelier
BIG Partnership & Alston Bar & Beef - Steak and gin - Manchester's hottest new pairing
Catapult PR - Champion For A Day
Clarion for The Edinburgh Dungeon - Not so (N)ice Lollies
Digitaloft & Missy Empire - Digitaloft & Missy Empire - You vs the Kardashians
Publicity Seekers & Hartlepool College - Be The Next
SERIOUS & The Salty Dog - A Pawesome Place to Eat
Community Engagement Campaign of the Year
Winner - Northumbrian Water Group - Every Drop Counts
Catapult PR - Champion For A Day
DTW & Sunderland City Council - Northern Spire Engaging the Community
Social Communications & Bradford Council - Next Stop Bradford
Umpf & White Rose Shopping Centre - Launching The Village at White Rose Shopping Centre
Up North Communications - Engaging Byker residents
Weber Shandwick & Love Rhyl - Rhyl Instagram Champions
Young Professional of the Year – Sponsored by
Winner – Mhairi MacLeod, Director, LUX
Jenni Bamford, PR Manager, N Brown Group
Becky Beaumont, Senior Account Manager, W North
Sarah Lawless, Head of North West Operations, BIG Partnership
Mhairi MacLeod, Director, LUX
Beth Nunnington, Senior Account Manager, Brass
Emily Penkett, PR Manager, Co-op Insurance
Katie Tasker-Allsopp, Associate Director, Weber Shandwick Manchester
Francesca Wyatt, Senior Account Executive, Wolfstar Consultancy
In-House Team of the Year
Winner - Wood
Northumbrian Water Group
M&S Bank
N Brown Group Plc
Yorkshire Building Society
B2B PR Agency of the Year
– Sponsored by
Winner - Petal & Co.
iseepr
Skout
The Scott Partnership
Consumer PR Agency of the Year
– Sponsored by
Winner - Smarts Communicate
Clearbox
Integrated Agency of the Year
Winner - Umpf
DTW
Finn
Peppermint Soda
New Agency of the Year
Winner - Spey Progressive Communication
Emerging Agency of the Year
– Sponsored by
Winner - Social Communications
Smarts Communicate
Talking Canvas
Boutique Agency of the Year
– Sponsored by
Winner - iseepr
Silver Award - Umpf
Acceleris
Clearbox
Perceptive Communicators
SERIOUS - trailblazing with new school PR
Smoking Gun
The Tonic Communications
Mid-Sized Agency of the Year
– Sponsored by
Winner - Havas PR
MC2
Large Agency of the Year
– Sponsored by
Winner - Smarts Communicate
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