£36,000 - £41,000 • TDC PR • London
Company: TDC (www.tdcpr.com)
Job Title: Account Manager
Location: London, UK
Package: £36K-£41K depending on experience
ABOUT TDC PR
Founded in 2013, TDC is an integrated communications consultancy working with clients responsible for designing and shaping tomorrow’s world. Considered the ‘go-to’ by media across design, innovation, creative and technology, we specialise in working with a mix of design clients, creative agencies, businesses, brands and industry bodies. In light of recent times, never before has there been such focus on these dynamic sectors and their impact on the planet. As a business, we’ve also never been closer to the heart of conversations around some of the biggest challenges of our age.
Headquartered in London with a team based across the UK, Europe and USA, TDC’s team includes writers, former journalists, thought leadership specialists and industry communications professionals. We provide a critical blend of insider knowledge with communications expertise.
Our diverse range of clients include Seymourpowell, Panasonic Design, SketchUp, Conran Design Group, Lexus, Morrama, Fedrigoni, FutureBrand and UXUS for whom we provide a wide range of integrated communications consultancy and advice.
PERSON SPECIFICATION
We are looking for a full time Account Manager with strong public relations experience who is outgoing, driven, committed and enthusiastic. This is an opportunity for a passionate and ambitious professional to make their mark, become a mid-level leadership figure in the business and help in keeping a firm hand on the tiller as we grow.
A good understanding of the UK media, PR strategy and methodology is essential. The ideal candidate will have a personal passion for the design and creative industries. The candidate will also have a strong understanding of the digital media landscape, and how digital channels play a role in the overall communication strategy.
ROLE OVERVIEW
To contribute to TDC PR’s continued success by becoming a mid-level leadership figure in the business, split primarily across client account management and management of junior team members, with room for assistance with strategic business development.
This role will report into TDC PR’s senior team, working together to co-manage our roster of clients and ensure the continued delivery of work in line with the high standards and personal, collaborative approach TDC PR has prided itself on from day one.
The day-to-day will include:
- Managing a portfolio of clients with the support and oversight of the senior team
- Providing strategic counsel to clients to aid their PR, digital and wider marketing campaigns
- Providing commentators and product or company information to the media (newspapers, magazines, radio, television and online news sites)
- Building relationships with existing and new clients
- Building relationships with key media contacts and industry influencers
- Liaising with clients regarding press campaigns, creative projects and PR solutions
- Dealing with the media, speaking to journalists and other members of the press
- Providing innovative and creative ideas to clients
- Briefing clients and updating them on press campaigns
- Analysing PR coverage, digital performance and providing written reports
- Communicating effectively with a range of stakeholders
KEY RESPONSIBILITIES
- Daily point of contact with key media contacts
- Pro-actively monitoring the media landscape (newspapers, magazine, journals, newswires, blogs and social media) for PR opportunities for clients, and acting as the front-line filter for how clients should and can respond
- Developing industry, sector and product focused PR and digital campaigns
- Managing the needs of the client and their accounts
- Contributing to daily meetings, and liaising and updating clients on PR and digital activities
- Keeping abreast of current PR and digital trends and tools
- Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople
- Spearheading both traditional PR and social media projects
- Developing news angles, stories and pitches to further the client’s profile, products and services.
- Fulfilling the client’s key performance indicators and growing accounts
- Being involved in pitching for new business and developing integrated communications proposals
- Managing a high level of client interaction
- Supporting with writing and sourcing social media content for clients and TDC channels
- Managing and mentoring junior members of staff
KEY SKILLS & EXPERIENCE
- The ideal candidate will have a minimum of three years’ experience in an in–house or agency PR role, ideally relating or connected to the sectors outlined above.
- High levels of communication - both presentation, verbal and written skills
- Advanced accounts administration experience to ensure a high level of client service
- Impressive emotional intelligence and interpersonal expertise
- A passion for the media and social media
- A keen interest for the sectors we operate in - design, innovation, architecture, creative agencies and similar
- Flair for creativity, strategic thinking and innovation
- Strong copywriting and marketing mastery
- Commercially aware and business savvy
- Good industry knowledge and experience in building influential networks
- Solid computer prowess and project management skills
- Outstanding organisation with an ability to manage multiple projects
- Service focused and sensitive to confidential information
- A self-starter dedicated to growth and results
- Energetic, inspiring and self-motivated team player
- Patient and committed when managing/mentoring junior team members
- Extremely well organised with a great attention to detail
- Resourceful, intuitive and inventive problem solver