PRmoment - PR, Public Relations, Communications and Media analysis

Sweet success and nutty nonsense

Fizzing with excitement, Rich Leigh is full of Coke’s brilliance this week, but he lays into Nutella for being too heavy handed

Good and Bad PR

Mobile phone use

Smartphones are being used less for entertainment and more for search and shopping. We look at latest research that reveals consumers are using smartphones to do more shopping, but less playing than before

PR Review

Feeble excuses

You may have missed your train, need emergency dental work or not be feeling well, but the boss is never going to believe you. Hacked Off lists 12 excuses that no one takes seriously

Hacked Off Flack

Freelance first days

When Helen Jane Campbell set up Illuminate Communications she compiled a vital to-do list. She soon found out there is only one thing you really must do if you go it alone: get some clients!

Profile

How to grow

Agency heads should take a step back if they want to grow their fee and margin, says Richard Houghton, associate partner at business consultancy Agency People

Opinion

Sixteen tips for creating content

Attention! Here is an invaluable guide for creating content that gets noticed. So if you want to engage, enthral and entice, read on

Inside PR

Communicator of the Week: Eric Schmidt

Marketing vs. PR when it comes to newsjacking

Mis-Communicator of the Week: Zara Phillips

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The Golden Hedgehog PR Awards

We take a look back at The Golden Hedgehog PR Awards 2013 and share with you this year's winners

How to choose a PR agency?

Take the 'chance' factor out of your PR pitch process by using our free Find a PR Agency Service

PR Training

The fast moving world of PR means that organisations are investing in training for their employees more than ever before

PR Ideas of the Year

There's still time to enter your greatest campaigns to our PR Ideas of the Year 2012 project

PR League - In House

We've listed the top 40 in-house teams to win and be nominated for the most popular PR awards of the past three years

PR League - Agencies

We've listed the top 60 agencies to win and be nominated for the most popular PR awards of the past three years

PR Knowledge Hub

Want to know more about public relations and social media trends? This page contains links, downloads and load of useful information for PR and communications professionals

Conferences

Content Wars

Date: 13 Jun 2013
Location: 116-120 Goswell Road, London, EC1V 7DP
Cost: Free to in-house professionals only Why attend this event? Are you an in-house PR professional? Are you looking for inspiration on how your brand use content? - Do you want to hear how other brands are using content? - Then come to this free seminar...

Brands and Trust:The cost of losing your reputation

Date: 20 Jun 2013
Location: Holborn Gate, 26 Southampton Buildings, London, WC2A 1PB
Cost: Tickets from £155 +vat Why attend this event? Reputation matters more today than ever before How do brands use communications and PR to support their eputation What are the benefits of having a good reputation? If you loose your good reputation - how much will it cost you? And how can you get it back?